Fiona Tjhia: June 2009

6.02.2009

"carved up" , a book about polygamy [ paper cut]]

A book of paper cutting, carving page by page to create layers and dimensions of the book. Paper cuts to show on how life is like a motion picture and there are many layers to form one’s life. How is the polygamy life? It sounds great to be able to carve my life, the way I really want it to be,and turns it into beautiful shapes. Indeed, might sound tremendously fantastic, but to carve up is a total different world, another dimensional meaning.

Polygamy, might sound so fantastical to have many partners at a time but it is a hidden sorrow, agony condition for me , my life has been carved up.Being divided and dividing are the supreme reign in my life in whatever i own.

6.01.2009

Branding project BJ [ illustrator ]

The logo creates a shape of a BJ. At the same time, a seduction perception of a name BJ reflects in the logo but not so open. The tension of the logo is the center,where the letter B and J almost touching each other. The front of the letter B is a silhouette of a nipple, it can be a nipple at the same is actually the light of BJ. There are no sharp edges in the logo in propose of representing human togetherness in the BJ and in human body there are no sharp edges. This feather at the back of the logo is the feather of a bird, and bird is the sign of Indonesia, Garuda bird. Garuda bird is the symbol of Indonesian hierarchy of unity. There are 2 feather of the logo which fell out, it is to represent the speed of bajaj in cartoon image.

The whole logo is to deliver the feeling of freedom,fun, and exciting. Colour scheme is based on the colour of Jakarta which is in a tropical country and based on a doll that always appear in Jakarta’s anniversary day.

Our vision is to become a unique transportation that is different with other transportation company and leads in tourist business.

We are building on our strong culture and heritage of Jakarta. To introduce more Indonesia’s tourism to the global.

This branding of indonesian traditional vehicle that being changed to higher class branding with a concept of togetherness, freedom, seductive. From the name of BAJAJ change to BJ, which is the short term for be Jakarta. The name of BJ, it has a seductive impression behind it, which related to the experience of being inside the vehicle.

loreal true match limited edition cover design [winner ; photoshop and illustrator ]

website layout [ freelance for qi yu wu ]

what is it like to be a womb?

How does it feels when there is a friend appears to accompany me when im feeling there is no one else but me? I will protect him with all my heart and all my sould just to make him safe. Sssstt,.. we have some secret conversations that we always have everyday and it will never be revealed to outside world. K eep him safe and watch him metamorph to become a beatiful one. Just like a cocoon waiting to become a butterfly. I am a womb.

palatino typeface cover book

typography poster about what you give is what you get [illustrator]

this poster connecting from front side to the behind. What you give is what you get, for me it is the core of living in our life. And the core of human's life is our heart, pumping blood in and blood out, that is what makes us stay alive. In this poster, all the lines from the words connected to the back of the poster and creates the vein of the heart and the heart itself.